While out on our shoot with Joel Runyon we had the inclination to do a series of promotional videos to coincide with the launch of his new Impossible T-Shirts. Unfortunately the extremely impromptu nature of the video shoot meant that we didn’t have any gear with us (the audio shows it’s just a bit windy in Chicago, who knew?!) 
but the silly nature of the videos actually lend to the imperfection 
Below you can take a gander at video 1 of 3. Don’t forget to head on over to Impossible HQ and get your own Impossible T-Shirt.
